Field services brand
Job status the crew can update on site
A custom mobile app matched real workflows so crews updated jobs faster and customers saw clearer status.
MVP
First release
12 wks
Pilot to rollout
On-site
Update moment
Outcome focus
Faster job updates
Crews and customers stayed in sync
01 — Context
Challenge
Field crews juggled calls, texts, and paper notes. Customers asked for status the office could not answer quickly.
02 — Method
Approach
We designed a mobile app around job status, photos, and handoffs that matched how crews already moved through a day.
03 — Results
Outcomes
- Status updates happened on site instead of after hours
- Office and customers saw the same job timeline
- Adoption stayed high because the UI mirrored real work
Measurement
Illustrative patterns from this engagement style
Jobs updated before end of day
Illustrative share of jobs with same-day status after mobile adoption.
- 35 Pre
- 48 W4
- 61 W6
- 72 W8
- 84 W12
Checkpoint values
Same series as bars — useful for scanning week-to-week movement.
How status reached the office
From after-hours calls to in-app updates.
Before
- Calls / texts60%
- Paper notes25%
- In-app15%
After we rebalance
- Calls / texts20%
- Paper notes10%
- In-app70%
Charts are illustrative patterns for how we sequence and measure work in this category. They are not audited financial results or guarantees.
Visuals
Project gallery
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